Lady Gaga is launching her own line of fashionable merch ahead of her world tour.
The pop queen is teaming up with Urban Outfitters for a 10-piece collection of men’s and women’s apparel and accessories ahead of the Joanne World Tour, which kicks off Aug. 1 in Vancouver.
Produced in partnership with Bravado (the same company that handled merch for Justin Bieber and The Weeknd), the collection includes long-sleeve and short-sleeve tees, a muscle tank, a hooded sweatshirt, a baseball cap, a tote and a maroon Joanne Alpha Industries bomber jacket — all featuring some form of artwork or portrait related to Gaga’s new album or upcoming tour. Prices range from $16 to $279.
The Gaga x UO x Joanne collab drops at all North American stores Friday at 5 p.m. local time, before becoming available online Monday.