Pepsi is celebrating the 30th anniversary of Crystal Pepsi by bringing the caffeine-free, clear soda back for a celebratory lap.
The beverage brand will rewind the clock back to 1992 to serve up a taste of nostalgia for fans, giving away free bottles of Crystal Pepsi through a special contest. Those hoping to win need only to post a picture of themselves from the ’90s on Twitter, using the hashtags #ShowUsYour90s and #PepsiSweeps.
“We wanted to do something extra special to celebrate and reward the passionate fans who have been clamoring online for [Crystal Pepsi’s] return” Pepsi’s VP of Marketing Todd Kaplan said in a statement. “What better way to kick off 2022 than to throw it back to 1992 in order to get their hands on this highly limited-edition batch of Crystal Pepsi.”
This isn’t the first time the brand has brought Crystal Pepsi back.
It first returned as a similar sweepstakes prize during the holiday season of 2015, after an online campaign led by fans to bring back Crystal Pepsi caught the company’s attention.
Limited runs continued throughout the late 2010s
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